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"Beyond the Curls" 

 Transforming Curly Hairdressing Through Service and Connection

Only in the Netherlands & Belgium

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About This Coaching - Closing the Gap in Curly Hairdressing

Curly hairdressers don’t have schools dedicated to their unique craft. While you may learn technical skills, what about creating a welcoming salon atmosphere, managing your time better, or building strong client relationships? These are the things that turn good service into great service, but they’re often overlooked. That’s why this coaching platform exists—to help curly hairdressers improve every part of their service, not just their styling. It’s about more than curls; it’s about giving clients an experience where they feel amazing, cared for, and confident.

Why Coaching Matters

This coaching helps you take your service to the next level. It’s not just about styling—it’s about making every client feel valued. You’ll learn how to refine your salon’s atmosphere, organize your workflow, and communicate better with clients. Small changes in these areas can make a big difference. This program also helps you build confidence in your work by showing you how to align your unique style with what clients need. The result? A more fulfilling career where clients leave happy, and you feel proud of your service.

What I Offer

My coaching programs focus on different areas of improvement. The Client Experience Program helps you create a great atmosphere and streamline your workflow, earning you a certificate for excellence. The Styling and Workflow Program sharpens your styling skills while helping you work faster and more efficiently. Finally, the Mastery Program combines cutting, styling, and workflow to elevate every part of your craft. To join, simply book a session, bring a model client, and prepare your salon space. We’ll provide hands-on feedback, improvement plans, and a certificate to celebrate your achievement. Let’s work together to help you and your clients feel confident!

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About "Beyond the curls"

a 1-on-1 coaching session for curly hairdressers

Did you know that there are no dedicated schools for curly hairdressers? While courses on technical skills exist, there’s an essential gap in education when it comes to creating a holistic client experience. What about learning how to refine your workflow, curate the perfect salon atmosphere, or build meaningful connections with your clients? These are the elements that turn good services into exceptional ones, and they’re often overlooked. That’s why I created this coaching platform—to empower curly hairdressers with the tools to elevate their craft beyond the curls. 

Why I Started This Coaching  

 
Filling the Gaps in Education

As a curly hairdresser, you might already know how to care for curls, but do you know how to care for your clients? What about curating the right atmosphere in your salon, managing your tools effectively, or creating a seamless and professional workflow? These are the elements that elevate your craft from good to exceptional.

Elevating the Client Experience

Have you ever wondered how to make your clients more comfortable? Small changes in your workflow or approach can make a world of difference. This coaching is designed to help you refine every detail of your service so that clients leave not only looking amazing but feeling seen, valued, and cared for.

Building Personal Connection

Many clients share stories of feeling no personal connection with their hairdressers or not feeling truly “seen.” While personality plays a role, building a meaningful client connection is a skill that can be learned and improved. By focusing on service provision and communication, you can create a space where clients feel welcomed, respected, and confident in your care.

 

The Essence of This Coaching

This coaching isn’t just about improving your skills as a hairdresser; it’s about refining and upgrading your service as a whole. From hygiene to ambiance, from personalized communication to workflow efficiency, I’m here to help you craft an experience that leaves clients feeling truly satisfied and eager to return.

I also intend to amplify the good qualities of your personal style and character through this coaching. I know the value of having your own unique style and vibe—it’s what sets you apart. But even these can be refined and elevated to better align with the client experience you want to deliver.

And it’s not just about the clients—it’s about you too. Knowing that your services are thoughtful, professional, and client-centered brings a sense of ease, confidence, and pride in your work. It transforms your career from simply being a job into a fulfilling and empowering practice.

Let’s work together to elevate your craft, so that every client who walks through your door feels like they’ve found their perfect match in a curly hairdresser. When your clients feel great, you’ll feel even better about the work you do. Let’s start this journey toward creating exceptional service—for both you and your clients.

The 3 different coaching options & what to expect   

 

  1. Crafting the Ultimate Client Experience (Workflow & Atmosphere Coaching)
    This program focuses on creating a holistic, elevated client experience. We’ll work together on a shorter service to allow us to fully concentrate on the atmosphere you create. You’ll receive real-time feedback, actionable guidance, and a comprehensive improvement sheet. Plus, you’ll walk away with an official "Excellence in Client Experience" certificate—a testament to your dedication to outstanding service.

  2. Styling and Workflow Refinement
    Perfect for hairdressers looking to refine their styling skills and streamline their workflow, this coaching focuses on a longer service. You’ll get real-time feedback on how to improve your styling techniques, speed up your process, and enhance the client experience. As with the first program, you’ll receive a tailored improvement sheet, practical tips, and an "Excellence in Styling & Workflow" certificate to mark your achievement.

  3. Cutting, Styling, and Workflow Mastery
    This is the ultimate coaching program for those ready to refine every aspect of their craft. We’ll work on cutting, styling, and overall workflow, with a focus on making clients feel truly seen and valued. I’ll guide you through the cutting process, providing insights on how to align with your client’s desires while ensuring a seamless experience. You’ll also receive feedback on styling techniques and client interaction. As with the other programs, this includes a detailed improvement sheet and an "Mastery in Cutting, Styling & Workflow" certificate—a symbol of your dedication to excellence in curly hairdressing.

What Do You Need?

Getting started is simple! Here’s all you need to prepare:

  1. Book Your Desired Coaching Session: Choose the program that best suits your goals and aspirations.

  2. Arrange Your Own Model Client: Select someone who’s comfortable receiving the chosen service during the coaching session.

  3. Choose the Service You Want to Focus On: Pick a specific service to receive personalized guidance and feedback.

  4. Use Your Own Workplace: The coaching will take place in your salon or workspace, ensuring you can apply what you learn directly in your professional environment.

Once these elements are in place, I’ll take care of the rest! From detailed feedback and real-time coaching to actionable improvement plans and a certificate of achievement, everything is designed to help you thrive and grow in your career.

 

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